{HERMèS' SUCCESS HAS ACTUALLY BEEN DRIVEN BY SCARCITY

While a lot of deluxe brands drive exposure through social networks advertising and marketing, celeb partnerships and style shows, Hermès which began as a saddlery and which still hand-stitches the lion's share of its natural leather bags hasn't. Its major products have not transformed a lot in decades; it does not have TikTok, and doesn't offer s